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School and Adventure Train on Fake News

Following the realisation of the school and adventure train and the digital train in 2018, SBB commissioned us to create another carriage for the “rolling classroom”. We were responsible for this project as the general contractor and were able to offer SBB a complete package that we were able to implement entirely with our in-house expertise.

Starting with a convincing concept, which focussed on the visitor experience, through the planning to the visual design and content development and subsequent implementation of the topic of fake news. The interior fittings were also part of our order. We developed this together with our long-standing partner and our in-house joinery Gil & Ruiz.

The result is a modern and experiential solution in the form of a new railway carriage that fits the theme of “fake news” and is primarily geared towards digital functionality: We designed a selfie room, the generation of fake news with the class photo taken there as well as a quiz and explanatory videos. In three different rooms, visitors aged 11 to 16 learn about the dangers of fake news and are made aware of misinformation in an exciting environment. SBB was very satisfied with the pleasant, professional and reliable cooperation.

  • Client
    SBB AG
  • Year
    2024

I am here. For you, too.

I will be by your side from the very first brainstorming session and accompany you as an idea grows and answer your questions until the project's completion. From the first hello to the next time we meet.
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Andy Ryter

Head of Sales

aryter@habegger.ch

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