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ALDI SUISSE at Züri Fäscht

As in 2016, ALDI SUISSE was again the main sponsor of Züri Fäscht 2019 and we were once again able to accompany our client with this extensive project. The goal was to spread visibility across several sites in the event area and to provide refreshments, snacks and entertainment that allowed people to discover another side of ALDI SUISSE.

To realise this vision, we implemented different stands at five sites:

  • On Bahnhofstrasse, an avenue of branded inflatable air columns made festival visitors aware of ALDI SUISSE and there were numerous giveaways. – We created an interactive farm game for children at Enge railway station.
  • At Stadelhofen station, we developed a guessing game for the event which allowed visitors to scan food for the chance to win vouchers.
  • At the Central Tram Hub, we created a fresh experience for ALDI SUISSE. In addition to freshly prepared fruit tasting, an archway with fine water vapour provided pleasant refreshment.
  • Am Zwinglidreieck, ALDI SUISSE offered tasty snacks from a food truck. We provided cross beams, awning, branding, technology and a stage that we built from over 200 pallets.

Overall, we worked in close cooperation with ALDI SUISSE to ensure a consistent brand experience and branding across Züri Fäscht 2019. Furthermore, we implemented the technical installations and necessary structures, where we laid 500 square metres of carpet, among other things. One particular challenge was the digital scan game at Stadelhofen which we not only developed and set up, but also programmed and designed from A to Z.

  • Client
    ALDI SUISSE AG
  • Year
    2019

I am here. For you, too.

I will be by your side from the very first brainstorming session and accompany you as an idea grows and answer your questions until the project's completion. From the first hello to the next time we meet.
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Andy Ryter

Head of Sales

aryter@habegger.ch

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