Achieve film and event productions with that special something: thanks to camera tracking and the latest augmented reality technology (AR), immersive experiences can be created for your target group in our studios.
On this page you can learn more about these topics:
Benefit from our know-how. Together, we’ll develop immersive experiences that will amaze your target audience and optimally convey your message. We’ll be happy to offer you individual advice.
The term ‘extended reality’ includes all technologies that supplement or expand computer-generated environments – virtual worlds. A distinction is made here between augmented reality, virtual reality and mixed reality. The aim of all these technologies is to create immersive experiences – i.e. the interaction and realistic merging of a virtual world with the real world.
The differences – in a nutshell:
Extended reality offers great potential for corporate communication – especially when it comes to events and the production of promotional films and advertising. Thanks to advances made in the development of game technologies, it’s already possible to create photorealistic virtual worlds today. Would you like to present your future production plant to your investors? No problem! We can replicate this for you virtually, so that you can hold your investor conference inside it – live!
In short: Extended reality makes it possible to display content that is still in development, or cannot be physically presented for other reasons. This allows for limitless storytelling.
You’re not sure where – or whether – to use extended reality? We’ll be happy to offer you Individual advice. What’s important is: you can use ER to create communication content that’s relevant for your target group. The options are highly versatile.
Virtual worlds
Do you want to take your digital event to the next level? We’ll work with you to create an individual virtual world. The design options are almost limitless, allowing you to devise a setup that would not be possible in reality. How about creating your own company metaverse?
Filmproduktionen
Use our LED-Studio for deceptively real-looking images. The camera tracking system installed in our studios allows the background on the LED wall to always move with the camera. This makes it possible for you to simulate a car ride – or even climb mountains – without actually going on the road or into nature. In other words, you can shoot film footage under controllable conditions while also saving time and money.
Product presentations
One exciting option is presenting a product using AR exploded diagrams. This involves displaying a product three-dimensionally in a digital space. The product can be opened, moved, turned or pushed apart. This type of presentation is particularly suitable for products that are e.g. too large or too heavy to demonstrate, or have not been manufactured yet.
Discover our AR add-ons for your digital event in our studios.
Event features
Extended reality is excellent for hybrid events. You can integrate special virtual features for the guests who are digitally connected. For instance, you can further emphasise messages or products, and position them in specific locations. This can also promote additional interaction with the audience at home.
Expert link-ups
You want to involve your ambassador or an expert in your event, but they are unable to attend on site? We can offer you various types of link-up.
Idea & conceptualisationOur creative team will work with you and our 3D experts to develop memorable experiences for your target group. The focus is on your marketing and communication goals.
Branding & emotionsAs experts in live communication, the dramaturgy of presentation and the staging of brands are our pet projects. We create emotional connections and give your brand a face.
Technologie & innovationWe offer you the latest technology in our studios. Our experts are always up to date and actively drive innovations forward. As our client, you benefit from this.
Design & usabilityOur experts pay attention to both functionality and outstanding design. We design virtual worlds and objects according to your corporate identity/corporate design, and bring them to life.
Experience & expertiseWe have many years of experience in the conceptualisation, project management and implementation of physical, digital and hybrid events, and in the realisation of film productions – so we’re ideally placed to respond to your individual requirements.
